Audience: Internal EMEA sales team, with localised versions for APAC and CA/LATAM markets. 

Problem: Fast-moving product launches and high targets meant the sales teams needed to build product knowledge and sharpen their sales skills on a weekly basis.

Solution: Delivered each 45-60 minute eLearning and supporting enablement resources in 3-5 days, from analysis to implementation. Multimedia format and custom code blocks to engage learners, with interaction prioritised. 

Tools: Articulate Rise, WellSaidLabs, Camtasia, Claude Code

Client: European bank

Problem: Following increased regulatory scrutiny, the board mandated training on model risk management for all employees. Most staff had no knowledge of this topic, creating compliance and operational risks. 

Solution: Created a 40-minute eLearning module that simplified complex, technical content and provided regulators with evidence of proactive, organisation-wide model risk awareness. 

Tools: Articulate Storyline, ElevenLabs

Audience: Sold commercially to financial institutions via Risk.net. 

Problem: My research showed that 80% of Chief Risk Officers believed the Three Lines Model was not implemented effectively in their bank.

Solution: Delivered a 60-minute multimedia, eLearning course for the three lines and senior management. The course combined bitesize instructor-led videos with interactive slides, case studies, and scenario-based exercises to build practical understanding. 

Tools: Articulate Storyline, Adobe Premiere Pro, Canva, ElevenLabs. 

Client: Latin American bank

Problem: The client needed to build an organisation-wide understanding of AI,  and its practical applications for different risk teams.

Solution: Designed and facilitated a live virtual course with core sessions on AI fundamentals, and optional deep dives on specific risk types. Interactive elements were embedded throughout to sustain engagement virtually. The programme was delivered in Spanish with interpretation support where needed, ensuring accessibility. 

Tools: Zoom 

Audience: Internal UK sales team.

Problem: Data indicated that sellers lacked confidence selling our highest-value product.

Solution: An interactive click-through simulation replicating the live product environment, with embedded knowledge checks throughout. Sellers could explore key features hands-on and test their understanding, rather than passively consuming content. 

Tools: Claude Code, Github

Audience: EMEA new hire sales reps.

Problem: New hires lacked structured opportunities to practise discovery calls before their assessed role play with their manager at the end of onboarding. Existing talk tracks felt too scripted and generic to build real confidence. 

Solution: An branching discovery call simulation embedded in onboarding. Learners take a discovery call, choosing how to respond at each stage. The choices trigger immediate, detailed feedback tied directly to internal sales methodology scorecards. 

Tools: Claude Code, Github

Audience: Internal EMEA sales team, with localised versions for APAC and CA/LATAM markets. 

Problem: Ahead of Intuit's biggest international platform launch in years, sellers needed to understand the journey to date (prior knowledge activation) and build excitement for what was coming. 

Solution: Kicked off the five-phase learning programme I designed with this 55-second cinematic sizzle video that I produced in 1 day. This video was the most viewed resource across the entire readiness programme, with 370 views in EMEA alone. 

Tool: Camtasia